在愈來愈重視幼兒教育的今天，要成功創(chuàng)設(shè)一個優(yōu)秀的品牌幼兒園，找到適合園所發(fā)展的logo設(shè)計是大有裨益的。下面我們一起探討一下幼兒園logo設(shè)計構(gòu)思手法有哪些。
With the increasing emphasis on preschool, it is helpful to find a logo design that is suitable for the development of a good brand kindergarten. Below we discuss the kindergarten LOGO design ideas which have.
1、表相手法 | Phase manipulatio
采用與logo對象直接關(guān)聯(lián)而具典型特征的形象，直述logo。這種手法直接、明確、一目了然，易于迅速理解和記憶。如表現(xiàn)出版業(yè)藝術(shù)的形象、表現(xiàn)鐵路運輸業(yè)以火車頭的形象、表現(xiàn)銀行業(yè)以錢幣的形象為logo圖形等等。
Use and logo object directly associated with the typical characteristics of the image, direct description of the logo. This technique is direct, clear, at a glance, easy to quickly understand and remember. Such as the performance of the publishing industry art image, the performance of the railway transport industry to the locomotive image, the performance of the banking industry to the coin image for the logo graphics.
2、象征手法 | Symbolism
采用與logo內(nèi)容有某種意義上的聯(lián)系的事物圖形、文字、符號、色彩等，以比喻、形容等方式象征logo對象的抽象內(nèi)涵。如用挺拔的幼苗象征少年兒童的茁壯成長等。
The abstract connotation of the logo object is symbolized by means of figures, characters, symbols, colors and so on, which are connected with the content of the logo in a sense. Such as with tall and straight seedlings symbolize the healthy growth of children and so on.
象征性logo往往采用已為社會約定俗成認(rèn)同的關(guān)聯(lián)物象作為有效代表物。如用鴿子象征和平，用雄獅、雄鷹象征英勇，用日、月象征永恒，用松鶴象征長壽，用白色象征純潔，用綠色象征生命等等。
The symbolic logo often uses the association object image which has become the social convention to approve as the effective representative object. Such as the dove symbol of peace, with the Lion, Eagle symbol of valor, with the sun, the moon symbol of eternity, with crane symbol of longevity, with the white symbol of purity, with the green symbol of life and so on.
3、寓意手法 | Allegorical technique
采用與logo含義相近似或具有寓意性的形象，以影射、暗示、示意的方式表現(xiàn)logo的內(nèi)容和特點。如用傘的形象暗示防潮濕，用玻璃杯的形象暗示易破碎，用箭頭形象示意方向等。
he content and features of the logo are represented in the way of Innuendo, suggestion and indication by the image which is similar to the meaning of the logo or has allegorical meaning. For example, the image of the umbrella implies moisture-proof, the image of the glass indicates fragile, the image of the Arrow indicates direction, etc.
4、模擬和法 | Simulation sum method
用特性相近事物形象模仿或比擬所logo對象特征或含義的手法。這種手段蘊涵深邃，適應(yīng)社會心理，為人們喜聞樂見。
The use of similar features to imitate or match the logo object features or meaning of the means. This means contains profound, adapt to social psychology, for people like to see.
5、視感手法 | Visual manipulation
采用并無特殊含義的簡潔而形態(tài)獨特的抽象圖形、文字或符號，給人一種強烈的現(xiàn)代感、視覺沖擊感或舒適感，引起人們注意并難以忘懷。這種手法不靠圖形含義而主要靠圖形、文字或符號的視感力量來表現(xiàn)logo。如李寧牌運動服將拼音字母L橫向夸大為logo等。為使人辨明所logo的事物，這種logo往往配有少量小字，一旦人們認(rèn)同這個logo，去掉小字也能辨別它。
The use of simple and unique form without special meaning of abstract graphics, text or symbols, giving a strong sense of modernity, visual impact or comfort, attracting people's attention and memorable. This approach does not rely on graphic meaning but mainly rely on the visual power of graphics, text or symbols to represent the logo. Such as Li Ning brand sportswear will pinyin letter l horizontal exaggeration for Logo and so on. The logo is often accompanied by a small amount of small print to help identify the object, and once people agree with the logo, they can identify it without the small print.
麥吉乇設(shè)計觀點：
Maijituo design point of view:
重視幼兒園平面設(shè)計，設(shè)計出科學(xué)的有利的視覺識別，是傳播幼兒園教育理念、建立幼兒園知名度、塑造幼兒園形象的快速便捷之途。
Maijituo design point of view: pay attention to the kindergarten graphic design, design a scientific and favorable visual identity, is to spread the kindergarten education concept, establish the kindergarten popularity, shape the kindergarten image of the fast and convenient way.
免責(zé)聲明：本文章部分參考資料來源于網(wǎng)絡(luò)，本網(wǎng)站對文中所述文字和內(nèi)容的真實性、有效性不作任何保證和承諾，不承擔(dān)由此引發(fā)的法律責(zé)任，如有侵權(quán)，請及時告知作者予以刪除。
